Women Leading Finance
Ligia Braun’s Five Paths to Financial Literacy
Aventura, FL - We’re excited to share that Ligia Braun, Business Development Manager for United States and Brazil at ARI Financial, has been featured in Authority Magazine as part of their “Women Leading the Finance Industry” series on Medium.
In this in-depth interview, Ligia discusses her journey from the corporate world to becoming a trusted advisor for ultra-high-net-worth families, particularly in Brazil. She reflects on key moments that shaped her career:
“Confidence is built through action. Even when we feel unready, stepping up in challenging moments can open doors and prove our capabilities.”
Ligia also outlines five powerful financial strategies that every individual should consider: from treating life insurance as a planning tool, to building liquidity and starting estate planning early. She highlights how ARI Financial takes a multigenerational approach to wealth preservation, using solutions like premium financing and trust structures to protect and grow family legacies.
Read the full article:
Learn more about Ligia and her work in Brazil here.